Launch Day Playbook - [Launch Name]

Pre-Launch Final Check (Day Before)

• [ ] All systems tested and ready
• [ ] Team communication channels active
• [ ] Customer support prepared
• [ ] Monitoring dashboards set up
• [ ] Emergency contact list ready
• [ ] Launch sequence scheduled
• [ ] Rollback plan prepared

Launch Day Timeline

6:00 AM - Pre-Launch

• [ ] System health check
• [ ] Team check-in call
• [ ] Final go/no-go decision
• [ ] Monitoring activated

9:00 AM - Launch Activation

• [ ] Product/feature goes live
• [ ] Internal announcement sent
• [ ] Initial testing complete
• [ ] Customer announcement ready