Task Overview

What: Format and publish blog posts from draft content

When: Within 24 hours of receiving draft

Who: Content Assistant

Time Required: 1-2 hours per post

Prerequisites

• [ ] Access to CMS/blog platform
• [ ] Style guide and formatting template
• [ ] Image sourcing guidelines
• [ ] SEO keyword research tools

Step-by-Step Process

1. Content review and editing
   • Check for spelling/grammar errors
   • Ensure consistent voice and tone
   • Verify facts and add source links
   • Format headings and subheadings
2. SEO optimization
   • Add meta title and description
   • Include target keywords naturally
   • Optimize images with alt text
   • Create internal linking strategy
3. Visual enhancement
   • Add relevant header image
   • Include infographics or charts
   • Break up text with bullet points
   • Add call-to-action boxes
4. Publishing and promotion
   • Schedule publication at optimal time
   • Create social media promotion posts
   • Add to email newsletter queue
   • Update content calendar

Quality Standards

• [ ] Zero spelling/grammar errors
• [ ] SEO score above 80/100
• [ ] All images properly attributed
• [ ] Mobile-responsive formatting